Blog
Notes on design and e-commerce.
Short posts on store design, user experience and process.
10 posts
Posts
7 Small Product Page Details That Lift Sales
From price placement to stock info: the details that speed up decisions, yet most stores skip.
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What Is A Design System And What Does It Do For Your Brand?
How working with a component library pays off in speed, consistency and cost.
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Why Mobile-First Design Is No Longer Optional
If most visitors arrive on a phone, what does starting from desktop cost you?
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Reducing Drop-Off In The Cart And Checkout
Steps you can simplify in the checkout flow to win back visitors who add to cart and leave.
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Adapting One Campaign Visual To 11 Sizes
How to turn a single key visual into a consistent set for Meta, Google, LinkedIn and panel placements.
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5 Questions I Ask When Designing A Category Page
Filters, sorting and card density: the decisions that help visitors find what they want, fast.
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From Figma To Developer: A Smooth Handoff Checklist
From component names to state screens, a handoff file a developer can build from without questions.
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Accessible Colour Contrast: Why And How
How to check contrast ratios for readability while keeping your brand colours.
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Shopify Or A Custom Platform? A Guide To Choosing
Decide which platform fits based on budget, growth plans and day-to-day operations.
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