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Campaign & Social Media Visuals

I design the key visual for your campaign and adapt it into a consistent set for every size on Meta, Google, LinkedIn and your site’s banner areas. Each size stays readable by its own channel’s rules.

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T-Soft Holiday CampaignHover to fan outTap to fan out

9+years of experience
350+projects
11sizes in a single campaign
5channels: Meta, Google, LinkedIn, Demand Gen, panel

What I Design

Visuals that speak the same language everywhere your campaign appears.

  • Campaign key visual

    The visual that delivers the campaign message at a glance and anchors every other size.

    ConceptHeadline hierarchyComposition

  • Ad sizes

    Visuals adapted to the size and text rules of each ad channel.

    Meta feed and storyGoogle DisplayLinkedIn

  • Site banners

    Banner sets that refresh your storefront for each campaign.

    Home page sliderCategory bannerPop-up

  • Social media posts

    Posts and stories that look consistent in your account’s feed.

    Feed postCarouselStory

  • Seasonal campaigns

    Campaign sets planned ahead for the key dates in your calendar.

    HolidaysBlack FridaySeasonal sale

  • Templates and rules

    Templates so your team can produce new visuals in the same language.

    Reusable templatesType and colour rules

What You Get

  • Ready-to-publish files for the key visual and every size
  • The formats each channel asks for (JPG, PNG, WebP)
  • Layouts that respect each channel’s safe areas and text rules
  • Reusable templates
  • Quick updates throughout the campaign
  • Regular support that follows your campaign calendar

Which Channels?

Meta (Instagram, Facebook)Google DisplayDemand GenLinkedInSite and panel banners

I design to each channel’s size, text and safe-area rules, so the visual tells the same story everywhere.

Sample Work

T-Soft Holiday Campaign: one key visual, 11 sizes, 5 channels.

View Project
T-Soft Bayram Kampanyası · Meta 1080×1080Meta · 1080 × 1080T-Soft Bayram Kampanyası · Google 960×1200Google · 960 × 1200T-Soft Bayram Kampanyası · LinkedIn 1200×628LinkedIn · 1200 × 628T-Soft Bayram Kampanyası · Meta 1080×1920Meta · 1080 × 1920T-Soft Bayram Kampanyası · Panel 800×600Panel · 800 × 600T-Soft Bayram Kampanyası · Google 936×490Google · 936 × 490T-Soft Bayram Kampanyası · Meta 1080×1350Meta · 1080 × 1350T-Soft Bayram Kampanyası · Demand Gen 1200×1200Demand Gen · 1200 × 1200

How We Work

Every visual for your campaign, ready in four steps.

  1. 01

    Brief

    We clarify the campaign message, dates and the channels it will run on.

    Size list and schedule
  2. 02

    Key visual

    I design the key visual and refine it with your feedback.

    Approved key visual
  3. 03

    Adaptation

    I adapt the key visual to each channel’s sizes and rules.

    Every size
  4. 04

    Delivery

    I deliver ready-to-publish files and keep them updated during the campaign.

    A live campaign

Frequently Asked Questions

What people most often ask about campaign and social media visuals.

How many sizes do you prepare for a campaign?

It depends on the channels the campaign runs on. We list the sizes together at the brief; for T-Soft’s holiday campaign, for example, I adapted one key visual into 11 sizes.

Will you follow my existing brand guidelines?

Of course. I work to your logo, colour and type rules; if you don’t have any, I create a simple visual language for the campaign.

Can we work on a regular (monthly) basis?

Yes. I can provide regular monthly design support that follows your campaign calendar, so your visuals are ready on time every season.

In which formats are the visuals delivered?

Ready to publish, in the format each channel asks for: usually JPG, PNG or WebP.

Other Services

Let’s Talk About Your Campaign

Tell me briefly about your campaign and where it will run; I usually reply within one business day.

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